Where’s the Beef?

By Dave Fox
Copenhagen, Denmark

Driving through rural Sweden a couple of days ago, I spotted a herd of about ten cows grazing innocently by the side of the road. This, in and of itself, was no big deal. I see roadside cows grazing all the time when traveling through Scandinavia. But on this day, something looked horribly wrong.

The cows were all grazing directly in front of a large billboard for McDonald’s

Published on Friday, July 20, 2007

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